Levi Strauss & Co. Celebrates 30 Years in South Africa: A Journey of Growth and Cultural Impact
In November 2024, Levi Strauss & Co. (LS&Co.) marked a significant milestone by celebrating its 30th anniversary in the South African market. Since its entry, the company has transformed from operating a single store to managing over 34 brick-and-mortar locations nationwide. Today, Levi’s® is a cultural icon in South Africa. It remains dedicated to its […]
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