Every year DStv makes sure that customers are kept enthralled and this Halloween, it was going to be frightful! This October saw DStv launch their first ever Halloween Night Run, on Monday 31st October at the PwC Bike Park in Bryanston, Johannesburg.
The event attracted over 200 runners in an immersive Halloween thriller experience featuring live actors in special effects and LIVE sets of scare scenes. Audiences and the lucky participants were treated to an evening of frightful delight, were fears were brought to life on a harrowing trail filled with zombies, gore and unexpected twists. In response to a global customer demand for turn-key immersive content entertainment, DStv brought a harrowing Halloween reality to their fans with this unique night run, for the auspicious evening. To be part of the experiences, prospective runners were required to take part in an online quiz to test their survival instinct and their knowledge of DStv Halloween content, and stand a chance to be one of the lucky few to be part of this night’s unique celebrations – bringing to life Halloween like never seen before.
The night’s event culminated in runners and special guests, under the full moon night celebrating the excitement of Halloween in true DStv style. Bringing to life characters from well-known shows, leaving everyone with a frightening memory to hold on to you, until next year.
BEFORE & AFTER RUN PICTURE:
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